Friday, March 2, 2012

T&M Impact in India: Mobility,Money,Medicare & Manufacturing!

T&M in India can impact and be impacted likewise by its M factor! The way the mobility is getting accelerated in our lives the T&M industry can get but impacted by them.Featurephones are being replaced by Smartphones and people are getting online even in rural India as well.The traditional services from the drab postal department-the Money Order has potential to be totally replaced by MMT or Mobile Money Transfer.Same goes true for other public services : the Medicare including Maternity related.

All this actually requires cheaper Smartphones, and newer innovative local apps and mass customisations.Local or localised standards and conformance/performance testing by the cheaper testers and field testing etc by even more inexpensive portables.Actually these designs of chips,hardwares have to come from India and these should be manufactured locally to really leverage the huge poential and latent demands.So another M factor Manufacturing comes into picture.Here repeatbility of measurement,productivity,quick test time and Money saving is important!

Where will all these inexpensive,portable,handheld,palmtop testers will get consumed.The Media industry will be one area where field testers should be absorbed in large numbers.My study on the demand elasticity,numbers of instruments and channels of distribution indicates that we CAN have a solid indigeneous powerhouse of an industry selling these testers in India.By way of illustration, a handheld portable Spectrum Analyser for Rs 5000 (up to L Band) and Rs 10000 (upto S band) at an annual demand of 50,000 qty is very feasible! We can extrapolate other instruments like Signal Generator, Power Meter and Signal Generators etc accordingly.

T&M Professionals and Entrepreneurs ! Do you see the opportunity here? If you feel No it is a pipe dream,please shoot a mail or phone in at +919810101238 T&M should be there in your entrepreneurial vision. Nano car or Chhotukool you remember!

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