Clues for T&M business in Fy16 from eCommerce companies,

Currently India is going through a vibrant and often very bullish mood on the Internet based emailer
Or eCommerce companies.This mood has been built on the back of a strong and growing Smartphone
population,very young demographics,availability of venture investment and general hype on an aspirational society.The social,locational and mobility related Apps are getting triggered by the local
Developer Ecosystem and general startup(rather than just high managerial job) entrepreneurs.

We are seeing as a result of all this many techpreneurs in their 20s. and 30s putting up a proposal for investors from sort of non-traditional background and display equally unusual bent of risk taking and self pride in the "babies" they just plan to birth to.The valuation of Billions and the various role models in front of them- Snapdeal or a Myntra- become good motivators for this budding class.Most of these may not convert into "Unicorn" immediately or they might fail or stop short of  sufficient funding.Yet they have been able to contribute to the change happening in India today.

What we are observing also is that there is a conflict happening between online and offline businesses.The big ticket funding is initiated by the Japanese and Chinese Giants,as well as the PE investors from Asia.The offline brick and mortar companies have started gearing up for protection.
The scaling up and speed is visible around and there is visible intent to buy from the net rather than
drive up to the mall in the suburb and get caught up in traffic woes!

How and what learning can be taken from this to the T&M market? Can we straightaway take the taxi
Aggregator. Model,or can we replicate the aggregation of a Flipcart here?Can we create a new model
out of the learning and apply full fledged to both T&M boxes and services together.? How will the customer support to T& M be delivered electronically?Can we integrate Marketing,Sales and Support functions beautifully thru the Internet glue and virtual order taking/physical delivery from a distant warehouse?

I can say it is interesting and tempting to apply after learning,but we have to dip our feet first and test
the water.Do we have a ready model elsewhere for our industry or we have to generate India specific
business model of customer acquisition and products physical delivery chain? These are the questions
we will discuss and attempt to find answers for. Stay tuned!